Mark Cushing
Delivering practical digital strategies to realise the potential of digital in your organisation
Navigating the technology landscape is becoming increasingly complex for organisations of all sizes. The speed of digital innovation brings a real risk of disruption to proven and successful organisations. As technology continues its rapid evolution, a structured technology strategy is vital to stay ahead of industry disruption.
Business leaders and executives must become highly aware of the threat of digital disruption and be ready to respond. Whether your strategy is defensive (to protect your existing business) or offensive (to exploit opportunities), BDO can help you plan and execute your digital transformation projects.
Digital transformation isn’t a ‘one-off’ project – it is the new way of doing business. Leaders must embrace agility and embed the concepts of data, insights, prototyping, learning and refinement into the DNA of how the organisation competes in a rapidly changing environment. This includes the need to:
- Systemise how an organisation assesses digital threats and opportunities through data analytics and insights
- Determine a digital value proposition (how you can differentiate using digital)
- Unlock the power of digital to drive business outcomes
- Develop a digital transformation road map (how an organisation will make the required organisation change).