Whilst the various stages of lockdown have presented challenges for business owners and their leadership teams, research indicates that only around 10% of businesses have used lockdown to critique their business and develop a plan out of COVID-19. Without a plan, how can directors comply with their statutory obligations to exercise their duties with appropriate care, skill and diligence, and act in the best interests of the company?
Whether they be family business owners or an institution’s executive and board, leadership teams have a threshold question to consider – “Do we push on, bow out gracefully, or hibernate?”. What objective criteria will leadership teams use to answer this question? And how will the finance function and accounting profession assist leadership teams?
The temporary relief for directors from personal liability for insolvent trading under the COVID-19 Government support package ends on 31 December 2020. If you have any concerns about the business’ viability or solvency after this date, you should consider Safe Harbour (s588GA of Corporations Act 2001) which provides directors with a defence against insolvent trading. In seeking to rely upon the Safe Harbour defence against insolvent trading, directors will need to comply with the relevant provisions which, relevantly, include the obligation to develop an appropriate plan.
Don’t waste the crisis - business owners and leadership teams should leverage the learnings from lockdown as part of planning their way through and out of COVID-19. This includes considering how best to engage with key stakeholders who will be critical to the rebuild and ‘other side’. Consider as you reflect:
Leadership teams should use the lead-time ahead of the expiry of the various government stimulus packages, concessions and moratoriums to prepare for the ‘new world’. There has been a big focus on the Jobkeeper cash injections - a subsidy which will end. How will you quantify the impact of the impending expiry of stakeholder benevolence on the business? Leaders need to make the necessary changes to their business before the concessions and moratoriums end.
Strong relationships with key stakeholders will be critical for the re-start and ‘the other side’. These key stakeholders are likely to include bank/financier, landlord, suppliers, workforce, ATO and customers. Leadership teams need to be clear on:
It is unrealistic to expect support from key stakeholders unless leadership teams have a COVID-19 emergence plan. The plan will assist them make informed decisions based upon objective criteria. It will also assist stakeholders to understand how prepared their counter-part is for the ‘new world’, and how it is in their interests to continue or adjust their support. Ultimately, what is the plan?
The following may assist leadership teams as they develop their plan, and assist with responding to the question “Do we push on, bow out gracefully, or hibernate?”:
Hibernating is only an interim step. Ultimately, leaders must decide whether to ‘push on’ or ‘bow out gracefully’. Don’t wait until the government concessions expire to address this threshold issue.
Our research indicates that between 25% and 50% of businesses expect they will:
Whilst these statistics are alarming, businesses which invest the time to prepare a plan will be best-placed to seek support from their stakeholders and, ultimately, navigate their way through the COVID-19 environment and out the other side.
The plan should not be onerous. The conversations people have in developing the plan is invaluable. The following high-level framework may be helpful:
Summary | Impact | Steps to address | Resources & Costs | Milestones & KPIs | |
Imperative | #1 | ||||
#2 | |||||
#3 | |||||
#4 | |||||
#5 | |||||
Impediment | #1 | ||||
#2 | |||||
#3 | |||||
#4 | |||||
#5 |
Low | Does not materially affect achievement of business rebuild. | Medium | Affects business rebuild but impact is not significant or is easy to manage in short term. | High | Affects business rebuild and requires structured response in short term. | Critical | Without resolution, rebuild not possible - requires urgent address. |
Ten specific items to consider as you develop the plan and associated forecasting model:
Businesses and owners have finite capital – proper planning and forecasting will assist with clarifying the decision of whether to ‘push on’ or ‘bow out gracefully’.
Lockdown, Jobkeeper and the various other concessions will expire or scale down shortly. They provide a runway – use it wisely to plan your way out of COVID-19, to put the business in the best possible post COVID-19 position.
In the case of family businesses, the decision to ‘push on’ inevitably exposes a family business owner’s personal assets and the family home, which are invariably pledged as security to the business owner’s bank. What’s more important - attempting to re-start a business (without an appropriate plan), or protecting the family home?
Finance teams and accountants will need to think very differently in this brave new world, including as they interact with their colleagues.
Nicholas Martin is a partner in BDO’s Advisory team. He is working with a number of businesses, large and small, assisting them through the myriad COVID-19 business issues and ‘the other side’.
Please contact him if you wish to discuss any items raised, including how best to create the most effective post COVID-19 rebuild planning environment.